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OBAID SHEIKH SHOWCASED HIS COLLECTION “PUNJAAMNI” AT PAKISTAN FASHION WEEK LONDON

PAKISTAN FASHION WEEK 2014 LONDON was held in LONDON to introduce latest fashion trend particularly in Pakistan. OBAID SHEIKH was among the number of Pakistani Fashion Designer who showcase their collection. Internationally acclaimed Pakistan’s fashion designer OBAID SHEIKH has been working in the Pakistani Fashion Industry as fashion designer and in short span of his career he has emerged as the most dynamic designer with immense potential. This outstanding fashion designer started Fashion Designing as a free lancer at the age of 19 years, he is best known for his elegant work in enhancing feminine beauty and sophistication. With his exemplary and innovative designs, he aims to bring out the best in every woman.


The collection of OBAID SHEIKH represents sophisticated and elegant designs revealing his artistry, love for fashion and long of invaluable experience, he is very well known for the use of pure fabrics and his intricate and delicate embroidery work. His creativity and innovation have attracted attention from fashion stylist and commentators from all over the world. He has ability for signifying feminine beauty and sophistication.

Fashion designer OBAID SHEIKH has a keen eye that sees beauty in everything around him. He is a versatile designer his work showcases western, traditional to causal, formal and even menswear. He is ranked among those Pakistani Fashion Designers who design both the ideal stylish western and the classic traditional eastern dresses.

He as designer believes that beauty has no price and therefore, his ultimate aim is to make exclusive fashion affordable for all. From simple and graceful to heavy, embellished and elegant, he caters to all tastes and budgets. He designs both the ideal stylish western and the classic traditional dresses.

In the fresh Fashion launch at PAKISTAN FASHION WEEK 2014 LONDON OBAID SHEIKH showcased his collection “PUNJAAMNI” we can judge his skill to carry design both the eastern and western dresses on a same ramp. The OBAID SHEIKH label never compromises on the quality of its fabric, which are cut and stitched to perfection and it is for all the women who choose to stand out in the crowd.

Speaking on the event OBAID SHEIKH said “I am delighted to showcase my collection “PUNJAAMNI” which focused the women who wants to feel unique and beautiful on the special occasion”.   

Picture Credits: Adam Van (London)













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